Design’s Delight. Method and means of a dialogic practice

This book presents a number of experimental projects to gain experience in communication design as a symbolic and public practice. It proceeds from a critical position vis-à-vis the customary mediation of information. This is more necessary than ever now that design operates in the entertaining and marketing spectacle organized by the neo-liberal world order as an instrument for the colonization of human existence. Unlike the classic form of visual communication, the dialogic approach is a connective model of visual rhetoric with a polemic nature and polyphonic visual form. A storytelling structure that seeks to reveal the opposing elements of the message and opts for active interpretation by the spectator.

Text: van Toorn Jan. pp. 230; paperback. Publisher: 010 Publishers, Rotterdam, 2006.

ISBN: 9789064505225 | 9064505225

ID: 15538

Product Description

This book presents a number of experimental projects to gain experience in communication design as a symbolic and public practice. It proceeds from a critical position vis-à-vis the customary mediation of information. This is more necessary than ever now that design operates in the entertaining and marketing spectacle organized by the neo-liberal world order as an instrument for the colonization of human existence. Unlike the classic form of visual communication, the dialogic approach is a connective model of visual rhetoric with a polemic nature and polyphonic visual form. A storytelling structure that seeks to reveal the opposing elements of the message and opts for active interpretation by the spectator.

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