L’uomo in fabbrica

In the publication L’uomo in fabbrica the automobile manufacturer Fiat expresses its affinity with its employees working on the shop floor, its focus on the importance of human workforce in factory work. A technical drawing of the Fiat 128 model is printed on the dust jacket. After a short introduction the book contains only photographs. A compilation of thumbnails, bleeding images and large images bordered with white bars show the reader a day at work in the factory. The variety in image size and the mixture of black & white and color photographs generate a dynamic flow in the visual narrative. The story begins with the employees going to work and it ends when they leave the Fiat complex; in addition, the storyline shows the fabrication of the Fiat 128. Captain of industry of the Fiat Group, Umberto Agnelli, is portrayed on the shop floor and wrote an introductory text.

Text: Agnelli Umberto. cm 16×28; pp. 96; 92 COL e 12 BW ills.; hardcover with dust jacket. Publisher: Direzione informazioni del Gruppo Fiat, Torino, 1971.

 150,00

ID: 18657

Product Description

In the publication L’uomo in fabbrica the automobile manufacturer Fiat expresses its affinity with its employees working on the shop floor, its focus on the importance of human workforce in factory work. A technical drawing of the Fiat 128 model is printed on the dust jacket. After a short introduction the book contains only photographs. A compilation of thumbnails, bleeding images and large images bordered with white bars show the reader a day at work in the factory. The variety in image size and the mixture of black & white and color photographs generate a dynamic flow in the visual narrative. The story begins with the employees going to work and it ends when they leave the Fiat complex; in addition, the storyline shows the fabrication of the Fiat 128. Captain of industry of the Fiat Group, Umberto Agnelli, is portrayed on the shop floor and wrote an introductory text.

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